Report of the First Research Forum
Organizations around the world are making investments in developing
improved learning capabilities, with little guidance as to how
to assess the effectiveness of these investments. It is the goal
of this long-term initiative to contribute to clearer thinking
and improved practice so that the consequences of learning investments
can be better understood and so that such efforts can become more
effective.
The Assessment Initiative is a multi-faceted research undertaking,
drawing together diverse researchers, practitioners, and consultants.
It is our belief that there is no one single "lens"
that can clarify everything that is important in complex organization
change processes. There is no one "story" that tells
the whole story, no one "proof" that something works
or not, no one definitive measure of how much improvement has
been achieved. Understanding the consequences of learning investments
requires understanding changes in individual and collective skills,
changes in attitudes and norms, shifts in informal social networks
and work practices, as well as financial results and overall
changes in business performance. This initial workshop included
researchers, practitioners, and consultants concerned with collaborative
inquiry and systems thinking skills, learning histories, "communities
of practice" and autopoeitic social networks, leading large
scale change, and accounting and performance measurement.
The aims of this initial workshop were threefold:
1. begin building a diverse study group by enabling the participants
to start learning about how one another thinks about assessment;
2. begin to develop a language for thinking about assessment,
and;
3. establish next steps for moving forward into field studies
and ongoing collaboration.
The first evening, Bill O'Brien and Tom Johnson set the tone for
the meeting, raising some of the core questions and issues which,
they argued, should be the concern of this initiative over the
next decade.
1 We gratefully acknowledge the support of the Shell Foundation for funding to support this research.
Bill O'Brien launched the workshop with reflections on his 20
year career in developing a "values-based, vision-driven"
organization. Bill was marketing Vice President and then CEO
during a period when Hanover Insurance went from the bottom to
one of the top performing property and liability insurers in the
U.S.2
Bill's comments were organized around "nine frustrations":
deep problems that he felt plague all managers attempting to foster
significant innovations.3
2 Two excerpts from Hanover Annual Reports, "The Philosphy-Performance Link", and "The Connection Between Learning and Competitiveness at Hanover" are available from the Assessment Initiative Web Page.
3 The entirety of Bill O'Brien's comments, along with those of Tom Johnson, will be available in a SoL working paper in the coming months.
Tom Johnson closed the first evening session with reflections
on Bill's comments from his long career in managerial accounting.
Tom is widely known as a pioneer in accounting, notably as the
co-inventor, along with Robert Kaplan, of activity based costing
(ABC). Their acclaimed 1987 book, Relevance Lost, showed
how standard accounting practices had lost much of their usefulness
to managers.
"Dr. W. Edwards Deming said that 97% of what matters cannot
be measured. Today, it often seems that 97% of management attention
is on measures. This means that we are spending most of our time
on what doesn't matter." Why do we measure?
The history of western approaches to measurement started with
Galileo, who was trying to verify Kepler's idea that the earth
was moving about the sun, rather than being at the center of the
solar system. Galileo, breaking from Aristotelian tradition,
determined that it was necessary to separate the motion of an
object from the object itself, in order to measure that motion.
This led to the scientific practice of separating things which
are connected, in order to measure distinct properties. In the
process, we gradually began to sever the connections in our mind,
to the point that we lost awareness of the connections altogether.
We began to work with abstractions.
Our fondness for quantifiable measures became a foundation for
the mechanical world, and for a mechanical viewpoint that gradually
extended to how we see everything.
"It wasn't until the 20th century that we started to see
ourselves in our organizations in this light. By this time, we
had lost awareness that the process of measurement destroys what
is natural. Nature does not measure. Nature recognizes patterns."
For the past ten years, Tom has been studying a small number of
corporations that seem to not be caught in this measurement trap.
Toyota, widely seen as the world's top car company, has no standardized
cost accounting system. Scania, a leading Swedish financial services
firm, has a uniquely successful approach to new product development.
In both cases, it seems that people have developed the capacity
to focus on the means rather than the ends in complex human processes.
Toyota manufacturing people, in Japan and elsewhere, spend years
learning how to assess how the work is flowing, and to learn ways
to quickly detect and correct errors as work proceeds. This involves
measurement but measurement in the service of learning and enhancing
a rich context of tacit knowledge.
"Nature does not focus on ends. Nature knows only means."
Can we understand the deeper logic of nature -- can we learn
to trust that focusing on the means will suffice?
There was an interesting connection between Tom Johnson's comments
and Bill O'Brien's regarding profits. O'Brien emphasized the
importance of building wealth, as a primary way the corporation
contributes to society. But he warned that "there is a difference
between profit and creating wealth". "Wealth production"
he said "is an honorable goal - profit is about looking good".
He suggested that there is so much latitude in financial reporting
that short-term profit figures can be greatly distorted. Tom
Johnson argued similarly that, for assessing the health of an
enterprise, "profit is an almost useless measure."
The challenge, of course, is how to develop improved ways to assess
health -- something Tom believes a few firms like Toyota and Scania
are doing.
In order to develop some common language and perspectives, a simple
framework was suggested for beginning to compare experiences and
questions. Efforts to bring about change and enhance learning
capacity can be seen in three lights: the initiative itself, "first
order consequences," and longer-term business consequences.
This leads to three types of questions which have a bearing on
what we assess, how we assess, and why we assess (Figure 1):
Investments in developing new learning capabilities take many
forms. Those that are the most important have the following characteristics:
We called such efforts "learning initiatives." These
go well beyond traditional educational initiatives. As Etienne
Wenger offered, "a learning initiative is an initiative
to improve an organization where learning is an explicit goal,
'learning' as defined by the participants themselves." Mike
Beer suggested that a learning initiative is one where there exists
a gap between "where we want to be" and "where
we are". There are three levels at which this gap can arise:
An important difference concerns the intent of assessment. In
one sense, when the intent is learning, assessment is inherent
in any learning process. It is not possible to learn if learners
cannot make sound interpretations of where they are relative to
their goals. A child cannot learn to walk if she cannot tell
the difference between one or two steps and several steps. Assessment
and learning are inseparable, just as feedback and learning are
inseparable. As Harley-Davidson's Tim Savino said, "I have
difficulty telling the difference between learning and assessing,"
On the other hand, evaluation is not an inherent part of learning.
It is not necessary that the child "evaluate" how she
is doing as she learns to walk. Indeed, some researchers even
argue that such evaluation can be counterproductive to learning,
i.e. could cause the child to conclude that she has "failed".
Such a conclusion may then become a self-fulfilling prophecy.
But the predominant colloquial use of the word "assessment"
differs from assessing for learning. More often than not, "assessment"
is used as a synonym for "evaluation." Indeed, frequently
in our conversation, it appeared that we were not communicating,
as one person talked of assessing as evaluating and someone else
meant assessing as learning.
Jean Redfield of Detroit-Edison suggested that we distinguish
"assessing for evaluating" from "assessing for
learning." This legitimates both types of assessment, each
of which should fall within the purview of this research initiative.
But it also forces us to distinguish which type of assessment
we are speaking of.
Peter Senge suggested that one long-term aim of this research
might be to re-establish a healthy balance between assessing for
learning and assessing for evaluating. If the balance has tipped
to emphasis on evaluating to the extent that it actually impedes
learning, learning processes will benefit from increasing emphasis
on assessing for learning. "It is low leverage to complain
that there is too much emphasis on evaluating, outsiders wanting
to know if learners are adding value," said Senge. "It
is probably much higher leverage to build our 'assessment muscle,'
to help learners to get better at assessing for learning."
Building on these ideas, Etienne Wenger offered four additional
distinctions concerning the nature of different types of assessment:
Further, Wenger said each of these types of assessment can be
participative (negotiable) or standardized. Participative assessment
engages those assessing in a social interaction to make sense
of reality. Standardized assessments attempt to establish measures
that require minimal interpretation and are not subject to negotiation.
For example, most traditional financial measures are standardized.
They are also usually extractive, although teams might also produce
standardized process measures as part of their inherent work practices.
Several audiences for assessment were discussed, but a basic break
down into three key audiences for improving assessment made sense:
"followers:" those who would like to learn from innovators
and build on their efforts -- future innovators;
"outsiders:" those, either inside the organization
or outside it, who want to understand what innovators are doing
and/or judge their effectiveness.
The needs of these different audiences are very different. Innovators
or learners need to develop "real time" methods for
better understanding the fruits of their efforts; their assessing
needs to be inherent and systemic. Followers are especially interested
in "exportable" assessments that give them insight that
can allow them to adapt new ideas, practices, and methods to their
own circumstances. Outsiders have traditionally emphasized extractive
measures, and especially standardized metrics.
On Friday the group was invited to reflect on what had arisen
over the past few days with a view to going forward. Katrin Kaeufer
encapsulated our overall task aptly with " we are assessing
to learn and learning to assess. ".
Four themes were identified that seemed to capture what was felt
to be important:
The group self-organized into four small groups named:
Each of the groups met for about an hour and a person from each
group has volunteered to write up a summary of the discussion
- these summaries are available separately. The intention was
that each group begin thinking about future steps in developing
research projects.
The task now is how do we begin matching researchers with corporations
around issues of assessment. The idea was put forward that "matchmaking"
begin with individual corporations and researchers first. We
would then follow up with a workshop in 6 months to see how projects
were developing and continue to explore the deeper issues identified
in this first meeting.
What will happen is that corporations and researchers will be
asked to write a short proposal on what they would like to do
and that we begin a process of matchmaking. The details of how
this will be done will evolve through ongoing conversations via
internet, telephone, and personal meetings as needed.
Interestingly, what is emerging here matches an organizing pattern
emerging in other SoL initiatives: field projects linked to research
forums. Projects allow testing specific ideas and methods in
concrete organizational settings. Forums provide the gathering
place for people to reflect, share insights and findings, and
pose puzzles and deep questions. ("Forums" include
electronic and face-to-face meeting spaces.) Connecting Forums
and projects may emerge as a core strategy to knowledge generation
and learning within the SoL community. In this light, our meeting
in January can be seen as the first SoL project Forum on Assessment.
The natural next step is to start developing projects.
Commitments so far are to:
a. Shape the talks by Bill O'Brien and Tom Johnson into one or
two papers.
4 The phrase arose out of a story Tom Johnson told about Marcus Wallenberg, scion of the Wallenberg family in Sweden (Scania, Saab, Asea, etc.) who, when asked what he was looking for on this regular visits to his factories and holdings, said: "I listen for the music."
* intending to participate but unable to be present at this particular workshop.
We started of by engaging in a dialogue around "assessment
of learning". Acknowledging the necessity to distinguish
assessing for purposes of "evaluation" from assessing
for purposes of "learning", resulted in a shift to "assessment
for learning" which entailed "learning to assess"
and "assessing to learn".
Although these subtle but important distinctions are shared by
us - the participants, and helpful in understanding what is meant
by "assessment", my attempts to share this with others
led me to question whether assessment is the appropriate term
for articulating the purpose and nature of our efforts. I would
suggest that we consider "valuation", since: Valuation
is setting the value of something. Value is the relative worth,
merit, importance, meaning or significance; it can be the equivalent
worth or return in money as well as estimated worth. Valuation
of learning could then be the acknowledgment of the quality,
nature and excellence, usefulness of learning, its estimated worth
or perceived value. This brings a different perspective to assessment,
raises a whole set of questions that needs to be expressed differently,
but could be helpful in meeting the assessment challenge. For
instance, the value of learning will be perceived differently
at different levels in the organization (individuals, groups,
projects etc.) and will also differ among entities at the same
level. Then, in the valuation of learning, we will need to look
for a way to reconcile those differences.
These are some preliminary thoughts to invite you to stretch them
further.
- more awareness of the assessment component
I would like to try to write something on the bridging of evaluation
and learning
I come to the conference with a curiosity about what this was
about, hoping to learn and be stimulated, but with great ambivalence
about the commitment the conference and beyond might demand.
I found the conference stimulated imagination & out-of-the-box
thinking and that was valuable. I found a connection between
my own work and the topic of assessment (though the conference
triggered more then just thoughts about assessment) through the
larger conversation and the sub-group on bridging.
I am still ambivalent about how much time I can commit, given
other obligations. I might be willing to write an article, perhaps
with someone else in the group.
I keep thinking of assessment as a way that I can help people
rationalize or justify doing learning organizational stuff in
their work. In my culture, time and resources are hard to come
by. People are afraid of things that they perceive as new or
incremental.
Though this was an assessment workshop, I found myself thinking
more and more of leadership -- the courage of people like Bill
and John of Chrysler, Tom, Joe J, Peter, Bob Womac, me, and the
role we all play in assessments.
I also wish some of the academics would be more humble. I was
willing to take hits on my personality, my excitability, and my
listening skills. Maybe they should get off their 27 syllable
high horses, get grounded, and admit they have something to learn.
Stella: hold me accountable for health charts and matching with
other companies and members.
PS. Thanks! Great job! You're a great VP- I'm in love!
There is risk with measuring the "result" of a "learning
process." Learning is not to be motivated or controlled
by "result," it is to be motivated in its own right.
Since I came in late to the "group journey," I don't
know the history but see to it that you are not "misunderstood"
by newcomers. I, as a "newcomer," see:
Thank you. I enjoyed the stay and am filled with impressions.
What I am taking from this workshop are the evocative thoughts
shared, particularly by Bill O'Brien and Tom Johnson, with a deep
appreciation for the "resonance" and "tone"
which they helped to sound. I think the direction we are heading
feels very "healthy" and authentic to who we are individually
and collectively. I also really appreciated the way in which
Stella gently but firmly helped to shepherd the process along
with the other members of the Organizing Committee. I am taking
new conceptual insights gained in a "field" of genuine
inquiry and exploration among us all.
The focus I would like to share in my "mini-paper" -
not sure quite yet - but somewhere around new tradition &
playing the music.
There are several key concepts that emerged:
- Assessment for learning
I could write a bit on health reports as they are used in the
industries I know best.
This has been a stimulating process that made me think of things
I hadn't thought of before... Thank you!
I caution or see some challenge in us as a group becoming "knowers"
in this territory. Much of the conversation indicated freeze
points to assess ~ ~ ~ I am interested in assessing during the
journey (while doing, as part of work)
There
was a lot of "brain power" in this room, but at times
I felt being in a position where I was hearing people advocating
too much.
At the end, I worried that we forced old traditions that already
existed and weren't patient enough for "natural" emergence
- (e.g. revert back to work we'd do anyway).
Title: Why is it important at Ford to ->Assess Learning->Learn
Assessing.
Thank you so much for allowing me to participate.
My head is swimming with ideas, concepts and new opportunities.
It's the result of many present with me. People have offered
their heart and soul and I have grasped them and added them to
my own. I leave feeling more complete and whole then when I came.
I'm not sure I understand everything that's happened. And perhaps
I never will. I know it will take months, maybe years for all
of it to present and activate within me. Yet some of the ideas
that have been generated in my mind are present now and I am going
to take those ideas and act on them. It is these types of gatherings
that inspire me to continue on.
I probably followed/absorbed 20% of these past two days. My lack
of expertise in industry, organizational learning, consulting,
etc. pretty much limits my ability to write something that would
be of any use. However, perhaps I could add something by helping
to compile the bibliography.
I found very satisfying the richness of ideas, concepts, frameworks,
and depth of thought. The openness and willingness to enter into
unknown territory inspires the hope that we can begin to develop
"new traditions" in research.
I also find exciting the possibility for this initiative to be
an ongoing forum that holds the (creative) tension among folk
with such different perspectives and cultures. Our conversation
acknowledging the "logical-positivist academics", those
oriented toward "bottom line" results ; the action oriented
"pragmatists"; and the "new tradition" put
us all inside the conversational space.
I am engaged by the deeper issues inherent in assessment - how
do we make explicit the values we support through the very act
of selecting the goals and data for assessment. Are we "only
" improving current processes or are we also willing to explore
ways of aligning management with alternative views of how the
world works? ( e.g. mechanical vs. natural). And/or are we willing
to intentionally base our learning goals on long-term legacy
aspirations and the ensuing values. How do we do that in practical
ways? These are deep and wonderful challenges and potential in
this initiative. Tom and Bill's talks give us a strong foundation
from which to begin.
I need more time to digest and "be" before I can write
useful reflections. My cup is too full at the present time.
Here's what I can say now:
I am also struck by the importance of this new work.
I will try to do one page of "bullets" abut my take
on our meeting of the music group.
My mission coming out of these meetings, is to engage in a more
focused effort to discover and articulate "how nature works."
That effort, an ongoing and never-ending activity, will create
the "story" or "the score" by which I will
assess how well I am doing, personally and in my organizational
lines. (By that score or story I will know if I "hear the
music.") That is the new understanding I hope to share with
others as I go forward.
Title: "Hear the music"
A) Learnings
B) Conditions for learning initiatives:
C) Process of interdependency of "assessing learning and
learning to assess"
D) Title: "Listening to the Music"
Thank you to the organizing committee
From Bill O'Brien's "frustrations," the notion that
a value-driven corporation will ultimately be successful and will
have a continuing existence and develop a "legacy" is
very appealing. It solves the problems of short term focus, and
scorecard-driven management.
To change organizations (corporations) into operating this way
requires a great deal of learning. Values are multi-dimensional
and the conversations engendered are "richer." Therefore,
understanding the effectiveness of learning initiatives in helping
driving values into the corporate management process, is significant.
I want/ need our process to be considered by us as a learning
initiative - e.g. to include exploring our preconditions, modes
of reflection, etc. I am concerned about the "how"
of our gathering & that it contribute to and maximize our
individual and collective health and learning. There were brilliant
moments without time or processes to take them deeper and wider,
I also want to make sure our forms of thinking together are inclusive
of all stakeholders - i.e. more opportunities for small groups,
one on one, etc.
I am concerned that the next forum could become a competitive
area for businesses contribution to research projects and fragment
us. Also, as framed, could exclude consultants.
STELLA: Ask me about my research project developing a methodology
for assessing on personal transformation.
I've enjoyed my participation in the last few days, in particular
examining the links between the practitioner and academic communities.
This has a afforded me an opportunity to hang out with practitioners
and their concerns in a way that hasn't been available to me in
some time. I am disappointed we didn't have more academics and
I think this limits the potential for the most promising dialogue.
I lump into the assessment challenge the kind of measurements
that allows for publication in academic journals and think this
should be included in our objectives even if its not SoL's focal
point. The depth of my future participation will be constrained
by the necessity of focusing on my dissertation. I still would
like to be included in the unfolding dialogue.
I'd be happy to write a short piece on SoL's role bridging to
the academics and practitioners.
The role-plays that Dave Berdish did on the last day of the conference
crystallized for me a way forward. Dave played two ways that
a learning leader might talk to a general manager about how a
learning initiative is going. Then the general manager has to
talk to a steering committee or board. These conversations are
a key leverage point in shaping the assessments that actually
drive decisions in organizations.
Let's get together several people whose responsibilities include
the kind of conversation Dave role-played. Let's bring examples
of how these conversations typically go--for better or worse.
The two-column case format would be a good vehicle. Let's reflect
on the examples and role-play new ways of having the conversations.
I think what this could do for us is:
I offer to facilitate a session like this. Are there learning
leaders in companies who would like to take part? And I'd like
one or two researchers to join us so that we take advantage of
the opportunity to learn what people do now and what issues they
face.
The pattern of my life has been as a student/learner of the world.
I surprise myself by slipping between worlds, and particularly
am surprised at the relative ease of my success in the corporate
world - a world that is "supposed to be" hard and difficult,
maybe even death to people like me. Right now, I am overcome
by the possibility of being part of something that brings wholeness
to the corporate world. I feel like a pioneer about to explore
and build a new way of life that is about abundance, wholeness,
and fulfillment.
I am thankful for the gift of meeting, and the privilege of being
with, the people here who are opening my eyes to the possible
patterns before us, and look forward to continuing. I look forward
to crossing boundaries
I will provide an overview of where are we at Detroit Edison,
and what are the possibilities for assessment of organizational
learning as a piece of the transformation underway.
I very much enjoyed participating in the assessment workshop earlier
this month. I think it was a good beginning and look forward
to keeping the momentum going. As I gazed around the room and
listened to the different perspectives I felt a little like I
was directly witnessing SoL's rebirth....
On my trip back to Denver (yes, now home of the Super Bowl Champions!),
I continued to think about the "new tradition," and
thought I'd share these ramblings with you before they dissipate:
Most of my thoughts have centered on trying to figure out what
the crux of the difference is between what we have called "assessment
for learning" and "assessment for evaluation".
I looked up the definitions of "assess" and "evaluate"
and found that they are considered to be synonyms, which reinforces
my sense that I do not think the difference lies in the use of
those two words -- that indeed, we could use them interchangeably.
I am thinking that the problem is not one of the use of the concept
of evaluation per se, but lies in the quality of evaluation...
and the intention.
The "99%" of assessments that I would like to see us
shift away from, are characterized by either poor quality (misconception,
resulting from weak assessment skills/muscle, a focus on symptoms/events,
lack of knowledge, etc.), or negative or misguided intention (deception,
intent to conceal or misrepresent, or the intent simply to advocate
vs. inquire, etc.). Or both. It may be that rationalization
is what is often substituted for assessment/evaluation. I think
that to better describe the behavior we were referring to as,
"assessment for evaluation", we need to find a descriptive
antonym for learning...?
Given that all learning involves assessment, it makes sense that
both learning and assessment share the same pre-conditions (and
ongoing environment) for success -- trust, openness, etc. -- and
that the tools and approaches we have for building learning capacity
also contribute to the assessor's capacity to assess. Much of
what SoL's work is about is the building of will, of intention
-- the aspiration and courage to reach beyond rationalization
-- and not just the building of capacity. To bring about the
"new tradition" we will need to address both will (personal
mastery) and capacity. Given Bill O'Brien's comments about the
role of knowledge vs. virtue in transformation, the emphasis may
need to be on personal mastery -- the more controversial aspect
of SoL's work for most corporate members, I believe.
As my small action step, I hope to work with a group of software
developers within U.S. West to shift their project peer review
processes (design reviews, project management reviews, etc.) toward
emphasis on assessment for learning. I look forward to drawing
upon the resources of SoL assessment project members, and hopefully
contributing to those resources as well.
The meeting was a good start on a new (yet old) area of focus.
I would like to see the common understanding developed here extended
beyond the smaller working groups that came to think about this
topic together. There are several points which were discussed
in this meeting that need to be more broadly considered, particularly
by anyone or any organization designing and carrying out a programmatic
learning initiative.
I believe that in the combination of Bill O'Brien's frustration
& Tom Johnson's "all we have to do is build the practices
that are consistent with nature & unwind those which are not"
lies a "new tradition" for assessing and learning.
There is, I feel, a deeper purpose emerging. The best I could
articulate it now would be to say that all our efforts to build
learning capabilities are incomplete until we engage with the
measurement culture that dominates contemporary institutions,
and the mechanical view of reality which undergirds it.
This mechanical paradigm is elusive: you cannot change it by
trying to change it. But, if (1) people start living more authentically
and (2) we start being serious about looking at the consequences,
individually and collectively, the paradigm might naturally be
superseded.
These were rich, chaotic, caring, illuminating conversations that
very much may represent a local, long-term flowering of a new
tradition that engages in "Cooperative Ecological Alchemy,"
or "Transformational Action Inquiry," or more simply,
listening and dancing to the music.
I loved the diversity, the dialogue, and the appreciation of the
significance and challenge of committing to this -not "work"-but
"play."
(Dawna Markova, Joe Jaworski, Lori Breslow,
Stella Humphries, Juanita Brown, Jean Redfield, Megan Clark, Katrin
Kaeufer, Tom Johnson, Anders Bröms, Etienne Wenger)
Listening for the music is
occurring - more or less - in the meeting between you, dear reader,
and this writing. (That is, listening for the music is a form
of research that occurs in the first-person present, if at all.)
I am choosing to write in Palatino italics
with 1.5 spacing as a minor reminder to us of the personal, sensuous,
emotional, inquiring qualities of "listening for the music."
(For I too am seeking now to listen for the music - for music
that will weave our past conversation at the Assessment Workshop
through my present words into our future internal and shared dialogues,
mutual misses and understandings, and collective actions [if any
such evolve!] )
Listening for the music was
first mentioned on the first evening of the Assessment Workshop
by Tom Johnson (co-author of Relevance Lost) in telling
us how Marcus Wallenberg, scion of the Wallenberg family in Sweden
(Scania, Saab, Asea, etc.), responded when asked what he was
looking for and assessing on his regular visits to his factories.
Wallenberg responded, "I listen for the music."
Not "I hear the
music." Not "I listen to the music." But
"I listen for the music." Amidst the
formality and the distractions of such visits, amidst the work
and the talk and the scene, amidst the chaos and the imposed order,
"I listen for the music." I listen, not
to a foregrounded, preconstituted music,
but for a backgrounded, implicate music that
may not always be there - and that not everyone hears and attunes
to when it is. In Peter Senge's words in his first summary report
of our workshop, "How do I tune myself to the subtle signals
that tell me work within the organization is going well or that
something is wrong?"
The Wallenberg story seemed a clarifying
epiphany in Tom Johnson's quasi-mystical talk (these recovering
accountants!), Gradually, I interpreted Tom as advocating (among
other things) that Toyota's pre-eminence as a production/organizational/marketing
system is due to their turning accounting numbers from guiding
tyrants into subordinate handmaidens of a real-time, trusting
and trust-building partnership among organizational members.
One of the pre-eminent commitments of such partnerships - whether
formal or informal, implicit or explicit - is to listen for the
music in all encounters and to retune one another and relevant
procedures when the music is "off." Thereby does the
primacy of assessment for learning and voluntary change) develop
in the midst of real-time actions and relationships; while assessment
based on summary numbers extracted from the situation and considered
in abstraction from the context become secondary (though by no
means irrelevant)? (After all, I just yesterday heard a CFO grow
eloquent about how "the numbers sing.")
In the late 1980's ,Scandinavian Airlines
hit the same note of real-time assessment and re-alignment, it
seems to me, when they adopted as their motto "Moments of
Truth." They were seeking not only to advertise their commitment
to genuine responsiveness in each encounter with a customer, but
also to remind themselves to "make it so" whenever and
however possible in business meetings - whether with customers,
with organizational colleagues, or with strategic stakeholders.
Each encounter is a potential moment of truth when a real meeting
and exchange of value occurs, if the proper attention is present;
or is seen not to be occurring and is corrected (or is a moment
when the parties altogether miss one another, if the proper attention
is altogether absent).
The "Check-In" we shared on
our snowy Friday morning at the Assessment Workshop itself illustrated
the practice of mutual listening and attuning. (Indeed, the "Check-In"
is one of the new SoL process traditions for listening for the
music, is it not?). During the Check-In,
- we also listened together (partly with
our eyes) to the serene silence of the cleansing snow outside;
- we listened into different members
sense of a synchronicity among the stories and perspectives that
had so far emerged;
- and alternately into a troubledness
about the apparent conflict between empirical, positivistic, "extractive,"
outside-in, evaluative assessment and holistic, intuitive, "inherent,"
inside-out, learning assessment;
- and yet again into Katrin Kaeufer's
momentary, fluid reconciliation of our music as she was hearing
it: "we are assessing to learn and learning to assess";
- "Listening for the music in a
workplace," suggested Katrin at another moment, recalling
Tom's story, "means listening, in the present,
for the conditions, the process, and the results (the past, present,
and future) of working well." If we hear no conjoint music-in-the-making,
she further suggested, we reflect, theorizing by analogy to past
situations, in order to decide on new personal/ collective action
for the future.
It was this comment that later led to
the formation of the Listening for the Music group,
as one of four subgroups, to begin to
formulate directions for future SoL assessment
research and practice.
In our subgroup conversation that morning,
we began by explicating and storying how listening for the music
implies "a conscious intent to see." A radio may blast
pre-formed music so loudly that we hear it involuntarily without
any conscious intent to listen, but the music-in-the-making of
spiritual-social-technical-natural interactions is invisible and
inaudible without a prolonged and ever-renewed conscious intent
to listen synaesthetically.
Anders Bröms told us the story of being
tested repeatedly in search of a diagnosis of his fainting spells,
only to be diagnosed - by inspection only, no tests - by an elderly
retired doctor who was a neighbor. Attending him closely, the
elder observed, "You don't breathe." With this guidance
and reminder, he thereafter cured himself.
Dawna Markova spoke of having learned
"to see people's lights" by her Russian grandmother.
Her grandmother taught her how to take a second look, through
the heart. Looking in this way outside, the "poor"
boy without legs on his little cart was quickly revealed to be
a boy "rich" with lights who, wheeling cheerfully among
others, inspired a raising of their rheostats.
Others of us mentioned:
- how external auditing teams from Big
Six firms - in competing presentation/discussions with Boards
- can either succeed or fail to convey that they make music with
one another, with the internal auditors, and in the meeting with
the Board itself; and how, given their otherwise comparable professionalism,
these relative abilities to listen for and make music in the moment,
gets or loses them long-term appointments;
- how, over several years of mentoring,
"my CEO helped me grow my intuition and passion";
- how the best "bronco busters"
do not in fact "break" a horse's spirit at all, but
rather "gentle" and befriend it, accustoming it to the
touch of saddle and hands, assessing when it becomes mountable,
and then developing a trusting partnership between rider and horse
through a mutual thinking/listening/ communicating process that
they call "thinking riding."
Joe Jaworski modeled "listening
for" far more than he did "speaking about" during
the meeting, but he has since been the first to send us all a
marvelously useful, well-written, and profound paper that he has
co-authored with Kazimierz Gozdz and Peter Senge, called "Setting
the Field: Creating the Conditions for Profound Institutional
Change." The key concern of the paper is how - in a disciplined,
long-term, system-wide way - to listen for, sense, and see the
subtle ideational, emotional, and interaction patterns - the energy
fields - of a workplace. And how can we transform the invisible
and often-initially-undiscussible issues that may be inhibiting
recognitions and transformations vital to an organization's future?
One story in Joe's paper is told by
the 34-year-old head of a major manufacturing facility who has
a heart attack, realizes on the gurney in the emergency room how
he brought himself to this point by his way of living/working,
and decides to transform his whole way of working. When he returns
to work he sees, for the first time ever, the suffering in others'
faces, a suffering that must become discussible if it is to be
transformed. Can he use his own first-person recognition and
transformation as a catalyst to invite second-persons to recognize
and transform analogous patterns? Can Joe in his writing, or
I in mine here, use stories like this as catalysts to invite third-persons
to recognize and transform analogous patterns?
My own most abstract, incoherent, and
longwinded contribution to our meeting, as I recall it, had something
to do with octaves - musical octaves, Pythagorean octaves, the
rainbow, etc. A couple of stories may do better at giving hints
of what I was trying to get at. The first is about a guy who
sometimes runs meetings at Motorola based explicitly on the architectonics
of the octave. The second is by Michael Rossman describing his
own flute playing in mathematical terms. After that, I'll share
some even more abstract material on the type of mathematics and
science concerned with "listening for the music." But
these all go beyond our January 14-16 meeting at the SoL Assessment
Workshop, so I offer them as separate reports for those who wish
to delve further...
Thank you all for contributing to an
inspiring and promising meeting. May we craft more such...
During the night, I dreamt (among many
other things) that I was put in jail on charges of being a stranger.
When I awoke this morning, I eventually
associated several other stray thoughts with this dream. First,
I thought about why I had left the "Listening for the Music"
report unconcluded. When I had done so last night, the (non-)move
seemed apt: in harmonious analogy with the inconclusive ending
of the meeting itself. But this morning my stylistic creativity
(and laziness, too, for I was taking every short-cut I could to
get home sooner to my sick wife) seemed more like a characteristic,
but nevertheless strange and stupid, failure: a likely widening
of the gap between practitioner and researcher realities. (That's
when I added the little parenthetical hints and citations in the
early paragraphs of the report, to imbue it with just a little
seasoning of academese.)
This morning it seems important to conclude
by highlighting the fact that we found ourselves at the meeting
talking ourselves into a vision of the kind of research/practice
that will do justice to the challenge of intervening in the ways
companies, consultants, and researchers assess organizational
learning, as well as their overall conduct. Such visioning
seems an apt first half-step-or-so; but it seems important
also, in conclusion, to point out the obvious: that we scarcely
mentioned specific learning/assessment theories, practices,
or research methods.
Moreover, it seems important to suggest
that the present-centered, participatory quality of this listening-visioning
- that we (and so many others! [e.g. Abrams,
1996; Reason, 1995) are interested in cultivating - can potentially
integrate the four, heretofore-usually-unintegrated-and-even-mutually-hostile
types of assessment research (inherent, exportable, extractive,
and systemic assessment) of which Etienne spoke, and the three,
usually-equally-disconnected 'persons' of research (first-person,
second-person, and third-person). The question: what does this
mean and do we wish to 'make it so'?
Those not-so-concluding, concluding thoughts
and questions intermingled with two other stray memories from
my last look, last night, at our Reflections at the end of the
Workshop. These memories illustrate, it seems to me, how intermingled
first-, second-, and third-person research/practices in fact are
(how intermingled passion, compassion, and dispassion actually
are) and how creatively we must listen for and speak with one
another if this project is to continue far and prosper us and
others much.
One memory was of David Berdish's passionate
cry (I was so impressed by the passion of so many of the business
participants at the conference - the men a little louder, the
women a little more quietly) in his Reflection
- his cry that we academics "get off
(our) 27 syllable high horses, get grounded, and admit they have
something to learn."
Here, as you can see, I assume that I am
one of the academics who is ungrounded in David's view, and I
feel the chasm he experiences between us and that we must o'erleap
if we are to engage in a mythically powerful (and vulnerable)
collaboration.
The other memory is of John Carroll's voice:
"Lack of researchers present - a continual issue for this
group... Real danger that this project won't speak to the "orthodox"
in research or practitioner communities... Is this a research
project??" Those words in John's Reflections reminded me
in turn of Mike Beer mentioning to me the first evening that John
had voiced the concern to him that he (John) was the only researcher
present (of course, I understand him to mean the only senior,
"orthodox" researcher). Since I had been willing to
grant both Mike and me senior researcher status, I was initially
lightly shocked. But Mike said that he was really viewing himself
as more a consultant, so I was left to contemplate whether the
distance between John and me is analogous to the distance between
David and me, and what it actually consists of.
I shortly decided that there is a good
chance this sort of distance can melt if there is the will to
subject oneself to enough two-hour, two-scotch lunches or cocktail
hours, so I have just left John a message inviting him to join
me in such an occasion (beverage optional, of course). Others
of you may wish to make similar or different contributions to
releasing all of us strangers from our own prisons (as you already
are...).
(I, for one, do not agree with the Dalai
Lama (in Kundun) that
"I can only liberate myself"
[although he said it at one of the most rhetorically effective
moments possible, and I certainly wish his kind every possible
victory].)
(David Obstfeld, Mike Beer, Rick
Karash, Karen Ayas, Bill Easterday, John Knutson, Jody House)
I see two primary bridging challenges:
I am aware that putting it this way implies
that the Learning Organization community is monolithic, and of
course it is not. A better framing might identify differences
of perspective within our community.
The first challenge is about sustaining
support in companies. The genesis of this conference, in large
part, was the interest of senior decision makers in knowing whether
investments in learning organization work pay off in terms of
business results. Dave Berdish's two role-plays on our last day
showed a learning champion telling his general manager how the
learning initiative was going, so that the GM could tell the Board
or Steering Committee that, presumably, controls funding.
Assessments by senior decision makers are
usually distant from the learning. They are not making assessments
about their own learning; they are making assessments of learning
initiatives that others are involved in. And they must do this,
in one way or another, because they are responsible for making
wise investment decisions. The difficulty, in terms of our bridging
challenge, is that this means they must be interested in assessment
for evaluation or justification (i.e., from an outsider perspective).
The learning organization community, as represented by most voices
at our conference, finds assessment for learning (from an inside
perspective) to be much more to its liking. How do we speak to
the legitimate interests of senior decision makers?
The second challenge is about generating
knowledge in the learning organization domain that has legitimacy
in the academic research establishment. We haven't had a lot
of success at this in the past several years, it seems to me;
and orthodox research was barely represented at the conference.
One response could be, forget the academic research establishment;
let's create a knowledge generating enterprise that is integrated
with practice. We, in fact, have several forms of action research
with which to build, and I think we should continue to develop
these newer traditions. At the same time, it would certainly
help the over-all effort if there were high quality studies being
published in recognized journals. And the quality of our non-traditional
efforts might be enhanced by more exposure to academic discourse.
One suggestion made during the Bridging
group discussion was that SoL sponsor research on organizational
learning themes that would be conducted in academic research traditions.
"Sponsor" might mean "provide funding," and
to my knowledge SoL does not have money for this purpose. But
another drawing card for academic researchers is the network of
companies. Access to interesting field research sites is important
to researchers. Progress, I think, will require reaching out
to researchers working in academic traditions.
One idea raised in our discussion was that
we imagine a process of knowing that could satisfy the interests
of the several communities. In other words, what process would
simultaneously support learning, enable accurate judgments and
decisions from a perspective outside the learning activities,
and generate knowledge?
If we can envision such a process, it would
provide guidelines as we enter projects. For example, one guideline
that was suggested was that all parties engage in a joint diagnosis
of the situation before a decision is made about how to go forward.
The executive among us, as I recall, was skeptical about how
realistic that would be--which goes to show that we have more
work to do on bridging.
I thought your summary of the "Bridging"
subgroup was excellent. I wanted to add two comments.
First, I see SoL playing an important role
as a broker between the academic and business communities. There
has been a good deal of research on brokers recently and my dissertation
concerns these issues. While SoL is comprised of a diverse group
of individuals, they are generally positioned between the academy
and the businesses which they serve. In the process of developing
effective learning interventions, SoL often imports ideas from
the academic world, translates them, and applies them to business
settings. We can also play a corresponding role of linking academic
researchers to receptive corporations. In the process SoL's own
knowledge and impact is enhanced.
Second, in order to encourage quality research
in organizational learning, SoL does not have to fully fund research
or give away new automobiles. An award between $500 and $2500
can generate a lot of mileage especially if it is offered by a
"prestigious" panel comprised of SoL members, industry,
and academia. Again such an award would present an opportunity
to encourage academic research of quality and interest to SoL,
and further establish SoL as an important center for work on organizational
learning.
Bridging the two gaps - research - practitioner
and practitioner - senior management is the riddle to be solved
if it is solvable.
Commitment to co-investigation is the key
to bridging the gap. Of course, the hurdle for getting involved
is higher and therefore getting started is tougher, but that is
the tradeoff.
A way of thinking about this is through
the notion of partnership. If a partnership in pursuit of learning
can be developed up front there would be no gap. The problem
is that most managers are not naturally inclined to be in an inquiry
and learning mode. We can achieve partnership by enrolling managers
and academics in a common method which specifies the conditions
for developing valid data from which the partners are not distant.
Or an alternative is to start with a partnership and let the partners
develop the method. This approach would suggest that we need
research teams composed of management, organizational learning
practitioners and academics. The action research design to which
they commit would by definition meet the criteria of each community.
Jointly managed and funded assessment projects is the model I
am proposing.
Finally, I am uncomfortable with talking
about learning without defining it. Let me suggest a broad generic
definition. Organizational learning is a process of mutual adaptation
between the following four forces:
Learning involves reconceptualizing or reframing
the context and design beyond the capabilities of leaders and
people and learning to achieve the new aspiration. Invariably,
however, it also means coming to terms with the limits of our
learning capability. This sets the stage for modifying the aspiration
or replacing organizational members including leaders. The tension
between evaluation and learning inherent in this conceptualization
is inescapable and is another way of defining the gap that exists
between top managers and organizational learning practitioners
and between researchers and organizational learning practitioners
and I might add between researchers and top management. Normal
science research is as distanced from the subject as is management
from the subject (their people and themselves).
It seems to me we need a definition of the
domain if we are to proceed.
David Berdish
(John Carroll, George Roth)
This project is very, very important to
me. I think it is very critical that we give some sort of assessment
of learning progress to our leadership team on a regular basis
and feedback should be received in a timely manner. I think that
in my company (Visteon Automotive Systems, hooray!) we have to
launch our new business and adopt to business practices of our
customers quickly. There is a sense of urgency to learn as fast
as possible, and the leadership needs to know that utilizing organizational
learning is a strategic enabler.
I really want to see some work done on a
"health chart". When you are in the hospital and the
doctor makes the morning rounds, s/he doesn't just reel off numbers
and statistics. S/he tells you what the numbers mean, stories
that can help explain them, insights into why they occur, and
coaching to prevent problems in the future. It is a more qualitative
conversation, and requires some intuition, a little spirit, and
some prayers to complement the good, hard fact. I believe I need
that kind of structure to communicate to my leaders. They need
more than metrics-- they need some kind of assessment to get to
the deep, deep issues.
Great leaders measure differently than good
managers (I said that on Friday in New Hampshire during the dialogue
and was quite proud that I did).
Great leaders measure differently than good
managers.
Great leaders measure differently than good
managers. I believe this will be my rallying cry during this
project, and the premise behind a "health chart".
I would like to see us to use some of the
research and learning histories already generated by George Roth
and Art Kleiner. I will also dig deeper into some of the stories
in the Fieldbook. Megan Clark has already begun surveying some
of the assessment requirements of learning leaders at Ford Motor
Company -- I'd like to include the observations of local folks
like Chrysler, Edison, Washtenaw Community College, UM-D, and
colleagues that are working on this stuff at AT&T and Shell.
I believe we can check our own pulses and play with some of the
data. I'd like to see a roll up the sleeves approach to this
research, take a turn around the learning wheel, and go out and
include some more folks and check some thoughts again. The fundamental
question I would ask this group is "how do you know that
learning is or isn't working?"
Based on this data, I would like to see
us design a basic framework that articulates the insights and
desired outcomes and try them out on companies. Make the rounds,
so to speak, and see what happens when we talk to them. Art Kleiner
drew me a really cool matrix on change and listening -- we could
test our "health" in learning against that. Right now
I'm in a swirl of concepts and am looking forward to bouncing
them off of the group.
Thank you very much for your patience in
waiting for this document. I have thought about this every day,
and the realize the importance of getting it done. I really appreciated
your kindness and hospitality at New Hampshire on January 15-16
and especially the organization and coordination. This is the
first MIT-OLC-SoL type meeting I've attended where I've really
felt the need to get down to work and felt that I truly was accountable
for the effort and the outcome. I also thought you assembled
a talented group of people.
This group began to characterize some of
the attributes of what a new science of assessment may look like.
Below are some first thoughts to seed a "new tradition"
of assessment.
Table of Contents
Assessing to Learn and Learning to Assess
Society for Organizational Learning
Assessment for Learning Research Initiative1
January 14-16, 1998
A Practitioners' Frustrations
Afterword from "A Recovering Management Accountant"
A Framework for Thinking about Assessment
What is a "Learning Initiative?"
- they are connected with real work goals and processes
- they are connected with improving performance
- they seek to balance action and reflection
- they afford increased amount of "white space," opportunities
for people to think and reflect without pressure to make decisions
- intended to increase people's capacity, individually and collectively
- the focus on connecting: inquiry, experimentation, and reflection
- focus on learning about learning.
Assessment for Evaluation and Assessment for Learning
Different Types of Assessment and Different Audiences
"innovators:" those attempting to implement new work
practices;
Next Steps
New Traditions, Bridging, Health Charts, Hearing the Music.
b. Compile the homework and the "reflections" at the
end of the workshop into a "scrapbook" to capture the
perspectives of individuals.
c. Compile the reports from each of the discussion groups and
for these groups to report on progress.
d. For each individual to write a short piece on a topic of substance
or interest which they want to contribute to the bank of ideas,
concepts, frameworks or questions assessment of learning.
e. Invite corporations and researchers to write a short proposal
on what kind of project they wish to initiate and or be involved
with.
f. For Stella Humphries to continue to shepherd these activities
and invite and engage the participation of others
g. For the Organizing Committee to continue to develop the project
with the participation of interested parties. The Organizing
Committee herewith actively invites other participants to join
us in planning next steps.
The Organizing Committee
John Carroll, MIT
Stella Humphries, SoL
Bob Putnam, Action Design
George Roth, MIT
Dennis Sandow, U. of Oregon
Peter Senge, MIT
Participants
Bill Easterday
Chrysler Corporation
John Knutson
Chrysler Corporation
Jean Redfield
Detroit-Edition
Megan Clark
Ford Motor Company
Tim Savino
Harley Davidson
Jean Tully
Hewlett-Packard*
Louann Reilly
U.S. West
Dave Berdish
Visteon Automotive Systems (Ford)
Per Bastoe
Worldbank
Bill Torbert
Boston College Carroll School of Management
Mike Beer
Harvard Business School
Linda Booth-Sweeney
Harvard Education School
Lori Breslow
MIT
John Carroll
MIT
Jody House
MIT
Stella Humphries
MIT/SoL
Katrin Kaeufer
MIT
Wanda Orlikowski*
MIT
George Roth
MIT
Peter Senge
MIT
Joyce Fletcher*
Northeastern University
Tom Johnson
Portland State University
David Obstfeld
University of Michigan
Dennis Sandow*
University of Oregon
Karen Ayas
independent researcher
Etienne Wenger
independent consultant
Bob Putnam
Action Design
Joe Jaworski
Center for Generative Leadership
Bill O'Brien
Center for Generative Leadership
Rick Karash
Karash Associates
Dawna Markova
PTP
Anders Bröms
Samarbetande Konsulter AB
Juanita Brown
Whole Systems Assoc.
Appendix A: REFLECTIONS
Karen Ayas
Per Bastoe
Michael Beer
David Berdish
Anders Bröms
Juanita Brown
John Carroll
- Etienne's categories
- Bill Torbert's categories
- Political issues
- Value & virtue issues
- David's passionate presentations
- health reports
- listen to the music
- relationship with bosses
- what the learner knows about their learning (self assessment)
- a new tradition legacy
Megan Clark
Bill Easterday
Jody House
Stella Humphries
Joe Jaworski
I loved being present in the widened arc of the SoL community.
I learning so much from new people and I am so grateful to have
met others, including David Berdish, Tom Johnson, Anders Bröms,
Bill Torbert; I will stay connected to these people.
Tom Johnson
Katrin Kaeufer

John Knutson
Dawna Markova
David Obstfeld
Bob Putnam
Jean Redfield
Louann Reilly
George Roth
Peter Senge
Bill Torbert
Appendix B: Group Reports
LISTENING FOR THE MUSIC
Bill Torbert for the "Listening" group
at the SoL Assessment Workshop, 1/14-16/98
(Put differently again, this time in the obscure academese
that particularly excites Dave-Berdish-like practitioners !],
style-in-action is theory-in-use
in second-person-present research/practice
[Argyris, Putnam, Smith, 1985; Van Maanen, 1995; Torbert, 1998].
- we heard back to the origins of the
"Check-In" tradition in Dawna Markova's work at Boston's
Project Place in the 1970;
- how plant managers will claim they
can "feel a factory" within a few minutes of entering
it;
Coda: The Following Morning
BRIDGING
Bob Putnam's comments on the "Bridging" Group
Comments from David Obstfeld:
Comment from Mike Beer:
HEALTH CHART
for the "Health Chart Group"
All the participants were asked to reflect on the context for
beginning the Assessment for Learning Research Initiative and
to answer four questions before coming to the Research Forum.
Below is a copy of the context-setting letter:
Dear
We have only two days together and a challenging task: exploring
and framing a research program into assessment of organizational
learning. And -- perhaps most importantly -- engaging each other
in ways that lead[s] us into ongoing inquiry and collaboration
to develop such a program.
Because time together []is so short and the conceptual and
practical issues are many, we ask for a little of your time beforehand
to reflect on the project.
Broadly speaking, this project grew out of the recognized need
to better understand and document the linkages between organizational
learning and business results. This need cuts across all dimensions
of the SoL community. Practical business leaders must continually
address the question of "What is the return on our investments
in organizational learning?" Consultants must likewise, especially
those who sustain long-term relationships with key clients. Researchers
are naturally (and professionally) skeptical about change strategies
which are popular yet lack deeper foundations, and consequently
the potential for significant business impact. Few challenges
command greater interest among all parties than the challenge
to develop more systematic and more usable methods to assess the
consequences of organizational learning innovations.
On the other hand, the aim should not be to prove that the
investment in learning caused any particular change in
business performance -- that would be logically impossible. The
aim should be to better understand, given appropriate time frames
and conditions, the business consequences of learning initiatives
-- consequences for economic performance; for workplace conditions;
for relationships with customers; for communities, and other key
stakeholders; for the sustainability of the natural environment;
and for whatever additional outcomes the members of the enterprise
consider important.
Who is the audience for this research? One is senior management
and other decision makers not directly involved in learning initiatives
but none[]the[]less accountable for judging their effectiveness.
The second is people directly involved in such initiatives. Their
need to know is somewhat different: how can better assessment
lead to better learning? In distinguishing these two audiences
it is also useful to distinguish two meanings of "assessment"[:]
awareness versus evaluation. (Unfortunately, colloquial use of
the term "assessment" is rather ambiguous on this count
-- for example, in educational research, it is used as a synonym
for evaluation.) For learners, awareness is essential; evaluation
is optional, and sometimes counterproductive. All learning processes,
whether individual or collective, depend on the awareness of the
learners [I don't agree with this -- it presumes, for example,
that nonhuman species that learn are "aware"; perhaps
we could agree that more complex forms of learning require or
are enhanced by awareness]. Feedback, in the sense of heightened
awareness and understanding of the consequences of one's actions,
is essential to learning. Lastly, our audience includes researchers
seeking [enriched] theory based on [deeper] empirical understanding
of the processes whereby people in real work settings increase
knowledge and improve enterprises.
One of the challenges is how to collaboratively design projects
such that the needs of all these groups are met. For example,
researchers are prepared to take a long time frame to study complex
organizational change processes, while practitioners, and to some
degree consultants, must justify investments of people and dollars
based [on] shorter term improvements. Different groups also have
different emphases on what is being measured and different criteria
for determining what constitutes a successful project. Our overall
goal is to design and carry out this research in partnership [among]
researchers, practitioners, and consultants. Moreover, we suggest
that one of our principles should be that whatever assessment
approach we are advocating and implementing should also serve
our own efforts as a community seeking to learn together.
These are some of the central issues in our thinking. Our conversations
so far forewarn us of the many different perspectives that will
be brought to the table in the January workshop. Bearing this
in mind, we want to create an opportunity for divergent conversation[s]
as we conceptualize the project and its aims.
The tension for us is to also provide enough time for exchanging
basic information on the different approaches and methodologies
sin use now. We plan to lay out a modest number of alternative
perspectives on assessing learning -- both what it is and how
it can be observed. What methodologies [are we now using] to
connect learning initiatives to observable individual and organizational
consequences? How do different people operationally define enhanced
organizational capacity? What methodologies do we have to connect
these organizational consequences and capacit[i]es to business
results?
On the basis of these discussions we need to develop some means
of integrating across the perspectives. This could take the form
of an integrating framework, common principles that characterize
different approaches to assessment, or a common statement of purpose
to which all can subscribe -- or some combination of the above.
To begin the inquiry and to help us plan the best use of our
time in January we'd like you to answer three questions:
1. What could we learn by studying the assessment challenge?
1. What could we learn by studying the assessment challenge?
These are but a few that I can think of and I am positive that
in a collaborative inquiry process, many more issues will be raised
and addressed. The joint inquiry into the assessment of learning
is in itself a wonderful learning process, and the different perspectives
can really lead to a deeper understanding of the complexities
underlying learning for all those involved.
I believe the assessment challenge is critical for developing
communities of practitioners, consultants and academics committed
to learning. The theory of organizational learning in itself is
neither "convincing" nor "promising" for the
majority of enterprises, especially those who seek to have visible
benefits when they invest in learning. The assessment of learning
is also crucial for identifying learning practices which are beneficial
to the organization or effective for improving organizational
performance or different purposes.
2. What aspects of assessment of learning are most important?
Perhaps most important of all, is putting all the knowledge created
by the inquiry process into use and develop practical tools which
would encourage investment in learning and also lead to more effective
learning in organizations.
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas into implementation?
4. What articles etc. would you recommend?
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
It seems to me that that organizational learning involves closing
the gap at three distinct levels:
A problem that faces us in assessing organizational learning is
the difficulty of the learning task. That is, in order for us
to understand how much learning has occurred, we need to be able
to state what learning needs to occur. That is what the gap was
that had to be closed. I am convinced that we need to be able
to find a theory that will help us understand the difficulty of
the learning agenda.
Finally, I am interested in how organizational learning processes
influence and produce change in the organization's leaders and
their enactment of leadership.
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas to implementation?
4. What articles would you recommend we read?
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas into implementation?
4. What articles would you recommend we read?
The following two articles can be found at this web address:
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
Questions of methodology are important to me for two reasons.
First, as a teacher, I want to be able to guide my students' learning
in the most effective way possible. Second, as director of MIT's
Teaching and Learning Laboratory, I need to be able to persuade
scientists, mathematicians, and engineers that the assessment
and evaluation of learning is valid. This is a tough job since
many of these folks are already biased (to a lesser or greater
extent) against social science research for what they see as its
imprecision. Convincing them that assessing whether or not their
students have learned is important, and that there are ways to
judge the merits of various pedagogical techniques and approaches
is no small challenge!
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas for implementation?
4. What articles and/or reports (of approaches, methods, theory,
case studies, company studies, etc.) would you recommend we read?
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
I shall never forget a comment by Noel Tichy from Columbia University
in a conversation we had about 20 years ago. He said, "what
you view determines what you do." At the time he was talking
about how people raised in different disciplines --i.e.. sociology,
political science, organizational behavior--literally "see"
different dimensions of any situation and therefore interpret
"truth" from that lens. It is that "truth"
that then informs intervention choices, which then influences
the reality that we see.
I'm interested in challenging ourselves to explore the "truths
we hold to be self-evident" as a way of looking creatively
at multiple ways of assessing the effectiveness of organizational
learning initiatives.
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas into implementation?
4. What articles would you recommend we read?
1. What could we learn by studying the assessment challenge?
Clearer understanding and perspective of what constitutes a learning
initiative --- what Organizational Learning is. In order to assess
something, we need to be clear on what it is we are trying to
assess. Within Ford tying learning and initiative together is
dangerous. We always are under "tasks and we are constantly
having initiatives to "help" us with our tasks. These
are often seen as negative and top-down driven processes, not
learning processes. Understanding the methods that are used today
-- what works, what doesn't and why.
Understanding how assessments are really used in this context.
Assess whether the use of OL tools has an impact on business results.
How can we learn to assess/measure Organizational Learning without
making it an initiative. Create innovative and exciting mechanisms
to tie Organizational Learning and business results something
none of us individually would have never have thought of.
2. What aspects of assessment of learning are most important
to you and why?
How are these benefits measured/assessed in ways that is believable
to the business?
What is the business asking for that they don't know to ask?
The ability to assess without loosing the magic in learning, e.g.
what impact does the assessment in use change the outcome of the
learning in progress?
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas to implementation?
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas into implementation?
4. What articles and/or reports (of approaches, methods, theory,
case studies, company studies, etc.) would you recommend we read?
1. What could we learn by studying the assessment challenge?
2. What aspects of assessment of learning are most important
to you and why?
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas to implementation?
4. What articles and/or reports would you recommend we read?
Appendix C: Homework
2. What aspects of assessment of learning are most important
to you and why?
3. What would need to occur at the workshop for you to find
irresistible becoming a part of a core group that would develop
these ideas to implementation?
4. What readings would you suggest?
Karen Ayas
This would lead to an inquiry process which raises so many issues
to be addressed: Can all consequences of organizational learning
be assessed? What actually needs to be assessed? How can we evaluate
the effectiveness of learning? Which approach or methodology would
be useful for determining the ROI from learning? Can we measure
the growth in the learning capacity of an organization? Can we
develop practical tools? Will the assessment lead to more "productive"
learning?
All the questions I mentioned above and probably many more. I
would start with inquiry into the assessment itself. What is the
deeper purpose? What do we want to achieve with it? What can organizations
achieve with it? Then probe into the organizational consequences
of learning and quality of learning. What would be the profile
of an ideal learning organization? How can high quality learning
be defined or distinguished? Which performance criteria can be
related to learning or unlearning? At which integrative level
should the assessment be (individual, group, whole?)
Not much I guess, if I feel I can both contribute and learn. If
I am intellectually challenged, if there is a real dialogue going
on, in a trusting, non-judgmental environment, if I enjoy the
process and feel that there is sufficient diversity yet common
ground and understanding among the people involved and the joint
inquiry leads to "knowledge" creation, what could be
more appealing than being actively involved?
Nyhan B., (1991) Developing people's ability to learn.
Brussels: European Interuniversity Press.
Burt R. S. "The social structure of competition" in N.
Nohria & R.G. Eccles (1992) Networks and Organizations.
Boston, MA: Harvard Business School Press.
McKenzie, J. (1996) Paradox: the next strategic dimension.
McGraw-Hill (UK).
Nonaka I., and Takeuchi (1995) The knowledge-creating company.
New York: Oxford University Press.
Mike Beer
While measurement and assessment tools in themselves have practical
value for both practitioners and researchers, the most important
thing we gain by engaging the assessment question is a clarification
of what it is we mean by organizational learning. To measure something,
we have to be able to be able to define it and develop the construct.
By measuring it, we gain a clearer idea about what it is we are
interested in and so on. In other words, we will learn what it
is we are interested in through an action research process.
I am interested in defining a comprehensive model or theory of
organizational learning and methods for assessing some or all
of its components. The questions that interest me are: What do
we mean by organizational learning? To what extent are changes
in organizational design and processes intended to correct errors?
To what extent is it the capacity of the organization and its
members to engage in an inquiry process? To what extent is it
a cognitive process and to what extent is it an emotional process
in which the organization and its members confront their own assumptions
and beliefs - how they frame problems or engage them.
1. The substantive gap - solving the task problem, whatever it
is
2. The organizational gap - realigning the organization's design
and behavior
3. The organization development or learning gap - learning about
how to learn about the other two gaps (this involves group and
individual processes.)
Frankly I am not sure. I have my own stream of research going
and so I guess I would be most interested in being involved in
a project that furthers my own work in some way. Since my work
is concerned with intervention intended to produce organizational
change and learning, I would be interested in applying assessment
methods and approaches that might emerge from our joint deliberations.
And, I would be willing to contribute findings to some higher
order joint effort of which I was a part. I guess I am arguing
for a loose partnership in which our joint work contributed to
assessing the intervention efforts of our clients/research targets
(I assume most of us are doing intervention work) and which collectively
added up to a body of knowledge on assessment of organizational
learning.
I do not have a list at hand now, but I think Argyris' work on
learning is relevant. Schein's work on culture and leadership
is relevant. A recent conference at USC on leadership and change
had a number of interesting papers - one by Heifetz and Laurie,
one by Pascale, and one by Bob Quinn at Michigan. Cases like Apple
Computer: Corporate Strategy and Culture (I wrote this case) offer
a great way to engage the question of what is organizational learning.
Cases on Hewlett Packard Santa Rosa Systems division describe
organizational fitness profiling about which I write in one of
the six papers you sent out.
Linda Booth-Sweeney
One goal for my research is to develop better tools and approaches
to help people understand the extent to which they are actually
developing capabilities in systems thinking, individually and
collectively. This development of systems thinking assessment
tools may be an outcome of our work on the assessment challenge.
One aspect of assessment of learning I'm particularly interested
is in assessing "feedback thought", a central notion
of systems thinking. How do we develop and assess the development
of an ability to think in terms of interdependence, mutual causality,
self-reinforcement, balance, stability and instability, structure
and behavior while harnessing some of the deepest ideas of the
natural, social and behavioral sciences?
What would need to occur is for a core group of researchers, practitioners
and consultants to put their best thinking into the development
of systems thinking development and assessment processes.
http://www.tiac.net/users/sustsol
Lori Breslow
It seems to me that simply put, the reason for assessing learning
is so that we can do it better (whether we're the teacher or the
learner.) The approach to assessment that makes the most sense
to me is that it is part of a continuous, informative process
that begins by defining goals, monitors how successful both teacher
and student are in reaching those goals, and ultimately aids them
both in modifying their goals and/or the techniques they use to
reach them.
The little I know about assessment and evaluation has led me to
believe the process is a methodological quagmire. Not only does
each assessment technique seem to have its own drawbacks, but
none seems to be able to answer the question, with any certainty
"If learning has taken place, what has most contributed to
it?" .
Three things: (1) that members of the group had similar objectives,
concerns, and focus; (2) that there was some expertise already
present in the group so it wasn't in danger of re-inventing the
wheel; and (3) that there was a commitment on the part of group
members to think creatively and flexibly about the challenges
associated with assessing and evaluating learning.
I'm afraid I only know references that are concerned with assessment
and evaluation within the setting of higher education. Within
that context, one of the standards in the field is Angelo, Thomas
A. and K. Patricia Cross, Classroom Assessment Techniques:
A Handbook for College Teachers. 2nd edition. San Francisco:
Jossey-Bass, 1993. Also, the November 1997 edition of the American
Psychologist had a special section on assessing college teaching.
That section generated a good deal of controversy on a listserv
I belong to for university faculty developers, so I think it's
a good place to see some of the intricacies associated with the
topic.
Juanita Brown
We might discover creative and compelling theory, tools, and methods
to approach assessment in ways that are appropriate to the lived
experience of organizational learning in action. By involving
researchers, consultants and practitioners together in the discovery
process we have a higher chance of creating interdisciplinary
approaches in which the assessment process itself becomes a powerful
opportunity for collaborative inquiry, learning, and action.
The aspect of assessment of learning that is of most interest
to me is an exploration of the underlying mental models and philosophies
regarding change which underpin our assessment methodologies.
For example, appreciative inquiry as an action research methodology
is informed by a very different set of assumptions about the nature
of change in human systems than is problem-solving as an action
research methodology. Both come from the action research tradition
but can evoke dramatically different "realities" as
they unfold within an organization.
Whether or not I participate in a specifically designated "core
group", I see our conversations as relevant and important
to my ongoing contribution to SoL through the Executive Champions
Workshop which Peter and I co-facilitate and through my ongoing
partnerships with organizations struggling to create results which
contribute to positive futures.
Megan Clark
Clear understanding of the difference between assessment and measurement
within Ford, things we measure tend to lose meaning over time
--- the measuring becomes the goal/objective and we forget the
purpose of the measurement in the first place.
Defining the "portfolio" of Organizational Learning
- what do we mean when we say learning initiative? How can we
catalogue learning projects simply without loosing context? What
are the benefits of Organizational Learning?
Joyce Fletcher
I hope it will force us to be concrete about what we are hoping
to see, in behavioral and structural terms, when we look for an
organization with an enhanced capacity to learn. Also, I hope
it will help us articulate some specific examples of non-traditional
measures of effectiveness. In addition, I hope it will focus us
on process and the way in which we can help clients articulate
and design organization-specific assessment measures that capture
these non-traditional markers. And lastly, I hope it will shed
some light on issues related to diffusion.
What is important to me in terms of my own learning is to further
understand both the theory and practice issues of assessment.
In general, I am interested in the invisible work that gets done
in organizations -- work that lies outside traditional measures
of effectiveness or job performance but is important to organizational
success. I think there is a connection between this kind of work,
which is related to organizational learning, and problem-prevention
and I would be interested in discussing how to go about assessing
the way that increasing the organization's capacity to learn prevents
problems. In terms of aspects of theory that most intrigue me,
I conceptualize organizational learning as an issue that can be
better understood when its gender implications are explored (i.e.
the kind of organization we envision is more stereotypically "feminine"
in nature than traditional organizations) so what is most exciting/important
to me is to have an assessment discussion that would help shed
light on the gender related aspects of all of this. In terms of
practice, the most important thing to me is to be able to hear
from others about their current work with organizations, what
works and does not work in assessment attempts, and come away
with some practical action- oriented ideas that would help me
in the work I am currently doing with organizations. I think the
issue of assessment is a leverage point that can be used to counter
the "anti-learning" forces that change engages, but
I am not sure how to go about using it effectively.
If we could make progress on 1 and 2 above, I would find continuing
to work on the issues irresistible.
A book I have found helpful in thinking about structural changes
necessary to support organizational learning is "Sculpting
the Learning Organization" by Karen Watkins and Victoria
Marsick, 1993, Jossey Bass. Chapter 12 gives a nice summary of
their ideas.
Joe Jaworski
Given the capitalistic system we operate in, the consulting community
must come up with adequate means of measuring how well organizational
learning is linked to financial performance.
We need to know how useful our consulting approach is to clients
and whether it's really worth the large fees we charge them.
My partner Bill O'Brien is addressing this directly in his talk.
Elsa Porter is a good resource. She has worked and written extensively
on government measure of performance -- there are some significant
overlaps between her work and this area of assessment.